Reader Career Question: How to Start a Life Coaching Business ...

by Nicole Crimaldi on April 2, 2012

Dear Nicole,?

I recently graduated with my Masters?of Education degree in Psychology. What I?m being advised to do by many is to go on and pursue a Phd, but I don?t want to become an academic- I want to become a life coach.?

The PhD would not let me be creative and I?ve been needing that in my life, hence why I started my blog.?I share my experiences and the lessons I have learned to help empower others to live their best lives.?I?m kind of stuck as I don?t know how to turn my vision into reality.

Therefore, my question for you is, what advice would you have for a new graduate looking to turn their vision into reality.? How did you start?

Thanks, Arianna?

Hi Arianna,

Thanks so much for your question and for reading Ms. Career Girl! ?It?s funny, I frequently receive career questions like yours right after people graduate from college ?or complete their graduate studies. ?It?s like people have an ?expectations hangover? once they get out there and realize the career path they chose is not exactly what they thought it would be like. ?Then the guilt follows about spending so much money and time on a program that may not have led them to a role they love?

I?m assuming that with a Masters in Psychology you can go on to become a licensed therapist or counselor of some kind? ?If so, I would pursue that route and obtain all the hours/testing you need to become a?licensed therapist. ?As you may know, currently there are ?no legal barriers to becoming a life coach. ?This means that anyone could technically hang a shingle and call themselves a life coach?that doesn?t mean they will be good at it though! ?Your advantage is that ?you?ve already completed the most credible type of education your field offers and people trust it. ?Use that to your advantage in giving your life coaching clients peace of mind while adding a new angle to your practice.

Define your brand:

• What makes you and your practice different?
• Since you have a background in education, determine if you would be interested in TEACHING others how to become a life coach. ?This could be a whole separate area of your business or a business in itself.
• What can you offer to your patients that other therapists cannot? ?(ex: perhaps you will offer group coaching, local workshops, e-products and/or 6-month step-by-step program options)
• Who is your perfect client? Write it down in a ?living? document that you check back with frequently (perhaps on your desk top or on a google doc).
• ?Where do your ideal clients hang out and how can you reach them (online and off)?

Once you define these very?important?branding questions, you can create your online presence around your brand and start creating great online content that will attract your ideal customers to your unique life coaching practice.

10 Steps to Build your Life Coaching Business

1. Start with a clear goal and then make a plan and process around it. ?For example, if your goal is to bring in $3,000 in revenue per month, how are you going to do it? ?You will need to bill X hours at $Y per hour. ?Or, you will need to sell X e-products at $Y each. ?Perhaps it?s a combination. ?Find out what your numbers are first. ?Then create a coaching program and/or a product that will get you there.
2. Check out what other successful coaches are doing to get ideas for YOUR business model. ?I highly recommend checking out Michelle Ward, Michael Port?and Christine Hassler.
3. Teach local classes for free to meet new prospects and test out your products/services.??I highly recommend looking into teaching via?Dabble.co?if it is in your area. This is a great way to see if your group workshops & coaching programs have legs and if people will pay for them. ?It?s also a great way to iron out kinks in your curriculum without much too much risk.
4. Once you crystallize what your products/services are, create free e-books, white papers or webinars that prospects can download by filling out a short form/submitting their email address. ?Not only are you?giving?these people premium content at no cost, you are answering their questions and therefore indirectly building a relationship with them. ?You are also gathering prospects??contact information so that you can contact them and see if your services are a good fit.
5. After you create your free content online, make sure your website has clear ?Call to Action? buttons so people can easily see the added value you are giving.? For example you will need several places people can fill out a contact form, get a free coaching session, download a free e-book on living your best life, etc. ?The more places you have to?capture?information and share more about your products/services and brand, the more likely you will be to set yourself up for success.
6. Update your blog frequently.??When you write blog posts, think about what people might be Googling in order to find you. ?Remember that most people go online to get their questions answered. ?How can your blog posts answer your prospects questions?
7. List your services in several free local business directories. ?People are always searching for great therapists and/or life coaches. ?They will often start with local directories, especially those in which you have a high rating in (like Yelp).
8. Make sure you are active and strategic on Twitter. ?Use tools like Tweet Deck to set up searches for people who may ?be looking for your services. ?For example you could set up a search for ?need a life coach? and then respond with an introduction at their time of need. ?I also recommend participating in TweetChats around self-improvement, personal development and wellness ? there are tons!
9. Guest post on other blogs and make sure your bio and a link back to your site is there. ?The more targeted audiences you can reach the better. ?Offer great advice and be sure to be clear of what your services are in your bio.
10. Add videos to your website. ?In the field of life coaching, it?s all about trusting the person you?re telling your secrets (and giving your money) to. ?By posting videos that give people added value you are giving them a sampling of what it would be like to work with you. ?Your personality and style will be great for your business and the best way to capture it is to do short videos and post them for?everyone?to see.

I hope my tips get you one stop closer to making your dream of becoming a life coach a reality! ?Think like a business woman, have a great offering and make sure your inbound marketing strategy online is set. ?You?ll be great and won?t even have to go get that phd!

Good luck!

Nicole Crimaldi

Article by Nicole Crimaldi

Nicole Crimaldi is the founder of Ms. Career Girl: a passion project which led her out of "Corporate America" and into life as an entrepreneur. Today Nicole owns MCG Media, Inc. a digital content creation service offering strategic SEO-friendly content for websites, blogs, social media and PR campaigns. Nicole lives in Chicago with her fiance Thano and her yellow lab Giada. Tweet with Nicole @MsCareerGirl.

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Too dog tired to avoid danger

Public release date: 2-Apr-2012
[ | E-mail | Share ]

Contact: Joan Robinson
joan.robinson@springer.com
49-622-148-78130
Springer

Like humans, dogs engage in riskier behaviors when their self-control is depleted

How do dogs behave when their ability to exert self-control is compromised? Are they more likely to approach dangerous situations or stay well away? According to a new study by Holly Miller, from the University of Lille Nord de France, and colleagues, dogs that have 'run out' of self-control make more impulsive decisions that put them in harm's way. The work was just published online in Springer's Psychonomic Bulletin & Review.

To avoid danger, people often exert self-control over their behavior. When they do not and they behave more impulsively, they may unintentionally put themselves in dangerous situations e.g. pedestrians jaywalk across busy streets, children stick objects into electrical outlets, and teenagers join dangerous gangs. Miller and colleagues' work is the first to demonstrate that this phenomenon of 'self-control depletion' also has significant behavioral implications in animals: mentally fatigued dogs do not think straight and are more likely to inadvertently subject themselves to risks that may result in physical harm.

The researchers recruited ten dogs and trained them to sit still for ten minutes, thereby exerting self-control; or not, by putting them in a cage where they were free to move around. Afterwards, the dogs were walked into a room in which a barking, growling dog was caged. The dogs spent a total of four minutes in the room but were free to choose where in the room they spent their time. Although approaching the other dog was the natural response for the dogs, it was also the riskier choice.

Those dogs who had exerted self-control by sitting still beforehand spent more time in close proximity to the aggressive dog compared with those dogs who had not exerted self-control (i.e. the caged dogs) 59 percent compared to 42 percent. These results show that initial self-control exertion results in riskier and more impulsive decision making by dogs.

Miller and team conclude: "The present research provides evidence that the phenomenon of self-control depletion, once believed to be uniquely human, can be found in dogs. Using work in animals may provide a greater insight into the physiological and neurobiological processes that affect self-control."

###

Reference
Miller HC et al (2012). Too dog tired to avoid danger: self-control depletion in canines increases behavioral approach toward an aggressive threat. Psychonomic Bulletin & Review; DOI 10.3758/s13423-012-0231-0

The full-text article is available to journalists on request.

---

[ | E-mail | Share ]

?

AAAS and EurekAlert! are not responsible for the accuracy of news releases posted to EurekAlert! by contributing institutions or for the use of any information through the EurekAlert! system.

Public release date: 2-Apr-2012
[ | E-mail | Share ]

Contact: Joan Robinson
joan.robinson@springer.com
49-622-148-78130
Springer

Like humans, dogs engage in riskier behaviors when their self-control is depleted

How do dogs behave when their ability to exert self-control is compromised? Are they more likely to approach dangerous situations or stay well away? According to a new study by Holly Miller, from the University of Lille Nord de France, and colleagues, dogs that have 'run out' of self-control make more impulsive decisions that put them in harm's way. The work was just published online in Springer's Psychonomic Bulletin & Review.

To avoid danger, people often exert self-control over their behavior. When they do not and they behave more impulsively, they may unintentionally put themselves in dangerous situations e.g. pedestrians jaywalk across busy streets, children stick objects into electrical outlets, and teenagers join dangerous gangs. Miller and colleagues' work is the first to demonstrate that this phenomenon of 'self-control depletion' also has significant behavioral implications in animals: mentally fatigued dogs do not think straight and are more likely to inadvertently subject themselves to risks that may result in physical harm.

The researchers recruited ten dogs and trained them to sit still for ten minutes, thereby exerting self-control; or not, by putting them in a cage where they were free to move around. Afterwards, the dogs were walked into a room in which a barking, growling dog was caged. The dogs spent a total of four minutes in the room but were free to choose where in the room they spent their time. Although approaching the other dog was the natural response for the dogs, it was also the riskier choice.

Those dogs who had exerted self-control by sitting still beforehand spent more time in close proximity to the aggressive dog compared with those dogs who had not exerted self-control (i.e. the caged dogs) 59 percent compared to 42 percent. These results show that initial self-control exertion results in riskier and more impulsive decision making by dogs.

Miller and team conclude: "The present research provides evidence that the phenomenon of self-control depletion, once believed to be uniquely human, can be found in dogs. Using work in animals may provide a greater insight into the physiological and neurobiological processes that affect self-control."

###

Reference
Miller HC et al (2012). Too dog tired to avoid danger: self-control depletion in canines increases behavioral approach toward an aggressive threat. Psychonomic Bulletin & Review; DOI 10.3758/s13423-012-0231-0

The full-text article is available to journalists on request.

---

[ | E-mail | Share ]

?

AAAS and EurekAlert! are not responsible for the accuracy of news releases posted to EurekAlert! by contributing institutions or for the use of any information through the EurekAlert! system.

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Britain, Argentina mark 30 years since Falklands war

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Significance Of Weight Loss For Fatty Liver Disease | Articles ...

For a large number of people who are seriously overweight, fatty liver disease can cause a significant trouble, especially because it is often detected only after it?s too late to be dealt with effectively. While there are 2 various forms of fatty liver disease, alcoholic and non-alcoholic, the non-alcoholic variety is the most common type of this disease within the United States.In any case, the best way to help stop this condition from developing is through an intensive weight loss program which will not just eliminate the extra fat, but it allows you to remain much healthier for many years to come.

Although it is frequently an unnoticeable condition, fatty liver disease does have a few signs and symptoms that might not be present until after the situation worsens. Fatigue, weakness, loss of appetite, confusion, and nausea will often appear, along with possible discomfort within the abdomen, the look of dark patches around the skin, or an enlarged liver.While routine check-ups with a doctor will likely help to diagnose the condition, a biopsy or imaging may be needed for a much more correct diagnosis.While no specific treatment method actually exists for the condition, weight loss could be one of the most important steps taken to get the level of fat under control again.Gradual weight loss is a must, however, because losing too much weight too quick will make the disease even worse. This can be realized through fitness along with a healthy diet plan consisting of foods that do not contain refined carbohydrates and a restricted number of calories.

There are lots of reasons why weight reduction is so important for treatment and prevention of the illness.The liver works as a excess fat burning organ in addition to one which pumps out the excess fat, making it essential for proper metabolism to take place.By increasing the amount of healthy foods, such as those high in fiber, in the diet plan, the excess fat is taken out through the bowels instead of remaining inside the liver.When too much fat resides inside the abdominal area, the liver becomes a fat storing organ and will no longer perform the way it should.

Improving the function of the liver is the initial step at working towards this disease related weight loss.Even though there are lots of important reasons for keeping your weight down, keeping fatty liver disease away is by far one of the most important.The easiest way to remain healthy and keep the body working efficiently is to improve the fitness level of fatty liver disease.

If you want more information on Fatty Liver And Diet, don?t read just rehashed articles online to avoid getting ripped off. Go here: What Causes A Fatty Liver.

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FDA Calls on Tobacco Companies to List Harmful Ingredients

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Sales Pro: Internal Sales Executive - Payroll Solutions

Job ID: 68178

Job Views: 34

Location: London, London

Job Category: Telesales

Employment Type: Full time

Salary:

Posted: Sun Apr 01

Keywords (tags):

Job Description

Internal Sales Executive ? Payroll Solutions
London
20-24k Base, 30-34k OTE + Benefits

For over 15 years our client has been a leader in supplying contractor solutions covering payroll, tax, accountancy and umbrella services to the contractor market. With their strategically placed office in the centre of London they are well positioned to meet the needs of today?s proactive professional. Due to continued growth they have an exciting opening for an Internal Sales Executive to join their growing customer focussed team.

As an Internal Sales Executive you will be responsible for the development of the contractor market throughout London. Business will be generated through the development of relationships with some of London?s leading recruiters. You will manage the entire sales cycle, which will require you to identify, qualify, close and manage revenue streams of varying value. This role also carries some account management duties. Further information on this exciting internal sales role is available through contacting Certus Sales Recruitment.

The ideal candidate will possess a minimum of 12-18 months proven new business sales experience working in business to business sales environment. This is an excellent opportunity to break into a lucrative sector for a highly motivated sales executive with first class communication and presentation skills.

The successful candidate can expect a negotiable starting salary circa 20-24k with an uncapped OTE in excess of 30-34k in the first year plus an excellent benefits package and genuine opportunities for career progression.

Certus is an established and experienced specialist sales recruitment and marketing recruitment consultancy, providing sales and marketing recruitment services to the business to business marketplace throughout the UK. We are experts in the recruitment of internal and external (field sales) sales professionals from Graduate & Sales Trainee through to Sales Manager and Sales Director levels. With specialist Sales divisions covering: Commercial Sales, FMCG, Information, Financial, Medical and Pharmaceutical, IT/Technology (Software, Hardware, Telco and Services), Media, Rec2Rec and a Marketing division covering everything from Marketing Executives through to PR Managers and Marketing Director level positions; we are well positioned to deliver cost effective recruitment solutions in a timely manner. To find out more about Certus, please visit http://www.certussales.com and http://www.certusmarketing.com

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